Digital Marketing

 What is Digital Marketing?

Today, the internet is incorporated into our lives in such a way that it is almost impossible to do anything without it. It is no coincidence that it is increasingly difficult to see people disconnected from their cell phones, having the internet at their fingertips.

Digital marketing is the application of marketing strategies carried out in digital media. All the techniques of the off-line world are imitated and translated into a new world, the online world.

That is why a digital strategy must include all the relevant spaces where the target interacts, seeking to influence opinions and opinionators, improve the results of search engines, and analyzing the information that these media provide to optimize the performance of the actions.